Adding a link to your TikTok bio lets people click straight through to your website, online store, landing page, or any other link you want to share. It’s one of the simplest ways to drive traffic from your profile, but TikTok doesn’t give everyone access to this feature by default.

If you’ve looked through your settings and can’t find the option, don’t worry. There’s a reason it’s missing, and there’s a way to unlock it. This guide will show you exactly how to add a link to your TikTok bio and what to do if the feature isn’t available on your account yet.

Who Can Add a Link to Their TikTok Bio?

Not every TikTok account gets the option to add a clickable link right away. If you’ve tried and the setting isn’t there, it’s not a glitch; it’s TikTok’s way of limiting external links.

To unlock the feature, your account must:

✔ Be a business account – Personal accounts can only add social media links, not external websites. Switching to a business account gives you access to the website link feature.

✔ Have at least 1,000 followers – TikTok often requires this for clickable links, though some accounts may get access earlier.

✔ Be in an eligible region – Some countries don’t have the external link option yet.

How to Switch to a TikTok Business Account

TikTok offers both Personal and Business accounts. However, the easiest way to add a link to your bio is to switch to a Business account, which unlocks that feature.

Here’s how to do it:

1️⃣ Open TikTok and go to your Profile.

2️⃣ Tap the ☰ (three-line menu) in the top-right corner.

3️⃣ Select Settings and privacy > Account.

4️⃣ Choose Switch to Business Account and follow the setup steps.

5️⃣ Pick a relevant category for your account (e.g., Personal Blog, Retail, Health & Beauty).

Once you switch, check if the Website option appears in your bio settings. If it’s there, you’re ready for the next step.

How to Add a Link to TikTok Bio

If you’ve switched to a Business Account, here’s how to add a link to your TikTok bio in just a few steps:

1️⃣ Go to Your Profile: Open TikTok and tap on your profile at the bottom right.

2️⃣ Access Edit Profile: Tap Edit Profile to open your account settings.

3️⃣ Find the Website Section: Scroll down and look for the website field. If you don’t see it, your account may not meet TikTok’s eligibility requirements yet.

4️⃣ Enter Your Link: Type or paste your website URL. Double-check that it’s correct to avoid broken links.

5️⃣ Save Your Changes: Tap Save, then go back to your profile. Your clickable link should now appear in your bio.

💡 Tip: If you don’t have access to the website link feature, you can still add a URL as plain text in your bio. While it won’t be clickable, users can copy and paste it into their browser.

How to Add Multiple Links to Your TikTok Bio

TikTok only allows one clickable link in your bio, but there’s a way to get around this.

If you want to share multiple links, such as your website, social media pages, or online store; you can use a link-in-bio tool like Linktree, Beacons, or Koji. Here’s how to do it:

1️⃣ Choose a Link-in-Bio Tool: Sign up for a service like Linktree, Beacons, or Koji. These tools let you create a landing page with multiple links in one place.

2️⃣ Set Up Your Links: Add the links you want to share. This could include your website, YouTube channel, Instagram, or any other important pages.

3️⃣ Copy Your Link-in-Bio URL: Once your page is ready, copy the unique URL provided by the link tool.

4️⃣ Paste It in Your TikTok Bio: Go to Edit Profile on TikTok, find the Website section, and paste your new link-in-bio URL.

5️⃣ Save and Test: Save, then visit your profile to make sure the link works properly.

💡 Tip: Keep your link page simple and well-organized so visitors can quickly find what they need. Adding too many links can overwhelm users and reduce clicks.

Why Can’t I Add a Link to My TikTok Bio?

If you followed the steps but still don’t see the option to add a link, a few things might be blocking it. So check the following:

✅ You are using a personal account with less than 1000 followers: The website link feature is only available for Business Accounts.

• Fix: Switch to a Business Account under Settings → Account → Switch to Business Account, or gain 1000 or more followers.

✅ Your Account Is Too New: Sometimes, brand-new accounts don’t have access to the website link feature right away.

• Fix: Engage with content, post videos, and wait a few days to see if the option appears.

✅ You Haven’t Reached the Required Follower Count: Some regions require a minimum number of followers before enabling links.

• Fix: Keep growing your account by posting regularly and engaging with your audience.

✅ TikTok Has Restricted the Feature in Your Region: Not all countries have the clickable link option available.

• Fix: If that’s the case, consider using a link-in-bio tool and adding the URL in your profile description instead.

✅ Your App Is Outdated: If you’re using an older version of the TikTok app, some features may be missing.

• Fix: Update your app in the App Store (iPhone) or Google Play Store (Android).

How to Make the Most of Your TikTok Bio Link

Adding a link to your TikTok bio is just the start. If you want to drive real traffic and get people to click, here’s how to optimize it for better engagement:

Keep Your Bio Clear and Compelling

Your bio should quickly tell visitors who you are and why they should click your link. Instead of vague phrases, use compelling CTAs that encourage action.

❌ “Click here for my website.” (Too vague)

✅ “Get exclusive deals & free tips—tap the link! ⬇️” (More persuasive)

Use a Link-in-Bio Tool for Multiple Links

Since TikTok only allows one clickable link, a link-in-bio tool (like Linktree or Beacons) helps you share multiple destinations in one place, such as your shop, blog, or social media pages. This way, you maximize traffic instead of limiting visitors to just one option.

Mention Your Link in Videos and Captions

People won’t always check your bio on their own, so remind them in your videos and captions. Use simple CTAs like:

✅ “Want more details? Link’s in my bio!”

✅ “Grab yours before they’re gone—check my bio!”

Use a Short, Recognizable URL

Make sure your link looks clean and trustworthy. A messy URL can discourage users from clicking.

❌ myecommercestore.com/products?id=123xyz (Messy)

✅ myecommercestore.com/deals (Clear and clickable)

Track Clicks and Optimize

To track your link’s performance, use UTM parameters or tools like Google Analytics to monitor clicks and traffic sources. If clicks are low, adjust your bio text or try adding a stronger CTA in your videos.

Wrapping Up

Your TikTok bio link moves people from your profile to your website, store, or any platform you want to highlight. But adding it isn’t enough. A clear bio, solid CTA, and smart link placement make all the difference.

If you need to share more than one page, use a link-in-bio tool to bring everything, that is, your shop, blog, or socials, into one spot. And don’t just leave it there. Mention your link in captions and videos so your audience knows exactly where to click.

To get more eyes on that link, you’ll need more reach. Bulkoid can help you grow organically. We can get you real TikTok followers, views, likes, comments, and shares from active users who actually engage with your content. More visibility means more clicks and better results from every post.

Frequently Asked Questions

Can I add a TikTok bio link without a Business Account?

No, TikTok only allows clickable links in bios for Business Accounts and Personal Accounts with 1,000 or more followers. If you’re using a Personal Account with less than 1,000 followers, you can still add a plain text link, but users will have to copy and paste it manually.

How do I make my TikTok bio link more noticeable?

To make your bio link stand out, use a strong call-to-action (CTA) in your bio, such as:

• “Tap the link below for exclusive content!”
• “Shop my latest collection—link below!” You can also mention it in your video captions or pinned comments to drive more clicks.

Can I change my TikTok bio link anytime?

Yes. You can update your bio link as often as you want. Just go to Edit Profile, replace the old link with a new one, and hit Save.

Does TikTok track how many people click my bio link?

No, TikTok doesn’t provide built-in link analytics. However, you can track clicks using Google Analytics, Bitly, or a link-in-bio tool like Linktree, which shows visitor data.

What kind of links are not allowed in a TikTok bio?

TikTok blocks certain links, including:

• Links to adult content, gambling, or illegal services
• Suspicious or shortened links from unverified sources
• Some affiliate marketing links that violate TikTok’s guidelines